During the lunch break, I overheard a ridicule that made Xiao Yi cry, "Who is a serious person who is a freight forwarder?" I think it must be a freight forwarder with a story. From the very beginning, the freight forwarding company completed the price competition, to the later flight routes, and to the customer service, and finally found that there are very few bright spots that can be matched. Therefore, squeezing the potential to keep pace with the times, and fighting for timeliness, is really the king of thousands of volumes.

Back to the question itself, why is international logistics and transportation paying more and more attention to "timeliness"? Xiaoyi expresses her own opinion, for reference only:

The first and most direct is customer experience: modern consumers have higher and higher requirements for shopping experience and service quality. Just-in-time delivery increases customer satisfaction, strengthens customer loyalty, and differentiates you from the competition in the marketplace. The improvement of logistics timeliness can provide customers with a better shopping experience and ensure that orders are delivered on time.

The second is the development of the global supply chain: the increase in the degree of globalization has expanded the scale of international trade, and the supply chain has become more complex and globalized. In order to meet the needs of all links in the supply chain, timely logistics and transportation have become particularly important. Just-in-time delivery ensures smooth execution of production plans, avoiding inventory backlogs and production interruptions.

Then there is the demand for fast-moving consumer goods: With the improvement of people's living standards and changes in consumption habits, the demand for fast-moving consumer goods continues to grow. These products usually have a short shelf life and need to be delivered to consumers quickly to maintain the freshness and quality of the product. Therefore, the timeliness of logistics transportation is very important to meet consumer demand and maintain market competitiveness.

The fourth is the advancement of transportation technology: With the continuous development of technology, logistics transportation has become more efficient and traceable. New means of transportation, logistics management systems and tracking technologies have made logistics transportation more reliable and accurate, improving the speed and visibility of goods delivery.

Finally, the rise of e-commerce: With the vigorous development of the e-commerce industry, more and more consumers purchase goods through online shopping platforms. E-commerce is characterized by speed, convenience and globalization, so logistics timeliness is crucial to meet consumer expectations, provide fast delivery and competitive advantage.

Take Xiaoyi himself as an example: the China-Pakistan logistics line currently in charge, in order to stand out in terms of timeliness, has opened branches in major domestic port cities and arranged warehouses nearby for collection, and also has its own overseas warehouse in the destination port of Karachi, Pakistan. Self-built customs clearance customer service team, the purpose is to deliver goods to customers safely and quickly.

In fact, looking at it from another angle, in today’s world of homogeneous international transportation, timeliness is indeed an assessment method to measure the professionalism of a freight forwarding company, and it is also an inevitable development. It is even more popular for foreign trade buyers and sellers, and in a sense, it also has a certain positive significance for the development of international logistics.